
Cool Course: Strategy, Innovation, and Resilience
Business is always about profit. That’s the bottom line. Unless you’re talking about Ken Baker’s class, “Strategy, Innovation, and Resilience,”—then it’s time to think bigger. This class doesn’t have one bottom line, but three. “The triple bottom line is not about regular ‘business as usual,’” explains Baker. “It’s about taking a more holistic approach, where we talk about people, the planet, and profits.” This framework is changing how students conceptualize what it means to be successful.