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Using Frameworks to Plan for and Evaluate Conservation Psychology Outcomes | Conservation Psychology Institute Webinar Series

Many conservation organizations strive to accomplish ambitious conservation goals but lack the proper planning to clearly define their intended outcomes and subsequent metrics to use in evaluation. Taking the time to engage stakeholders in a planning process to identify appropriate, realistic conservation psychology outcomes can be hugely beneficial to an organization. Drs. Kubarek and Johnson will present how engaging in a planning process to develop frameworks of conservation psychology outcomes can set up an organization for success. Through real-world examples, they will share how to identify appropriate outcomes, how to synthesize this into a usable tool, where else to look for guidance, and how this informs an evaluation plan.

This event was recorded on Wednesday, December 9, 2020.

View the recording on YouTube

Download the presentation slides

Download the Q&A from the event


Presenters: Dr. Joy Kubarek and Dr. Brian Johnson are Co-Founders of Inform Evaluation & Research. Both Dr. Kubarek and Dr. Johnson have more than 20 years of experience working in informal science education. Dr. Kubarek was previously the Vice President of Learning at the Shedd Aquarium in Chicago, and established their internal department dedicated to using research to inform program development and training staff to evaluate all programs. She has presented nationally and internationally on research and evaluation in informal science education, including publishing articles on evaluation capacity building in peer-reviewed journals. Dr. Johnson was the Director of Educational Research and Evaluation at the Wildlife Conservation Society in New York. He has carried out long-term research studies of youth-based STEM learning experiences and managed local and international environmental education programs, including working with Botanic Gardens Conservation International, a global network of public gardens.


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